Tag Archives: asset management

Media asset management – whoa!

During summer 2011 we had Cinegy Media Asset Management system installed in our TV-studio.

Cinegy’s marketing department definitively needs some help . The website is page after page of small print about geeky high-level technical features, a downloadable PDF brochure states that Cinegy is “An end-to-end infrastructure that can do whatever you want it to do”. Useless all together. It doesn’t say which problem it solves and what the benefits are.

See, what Cinegy does is … ingenious, and it makes file-based video production meaningful. The strange thing is that Cinegy doesn’t mention that.

For the record: I’m a Cinegy user, I’m very happy with my current job and I’m not getting any discounts – I’m just blown away by the sheer beauty of the solution.

Continue reading

Advertisements

Leave a comment

Filed under Media, Tools